Illamasqua I’m The One Collection

Wednesday, February 19th 2014 0

A Valentine's Capsule Collection

When it comes to Illamasqua, I often feel frustrated that people see a sea of bright colours and feel intimidated. But their latest collection, I'm The One, is so classic, timeless and womanly that any lady could pull it off in a heartbeat.

A capsule collection launched just before Valentine’s Day, the narrative behind I’m The One encourages us to love and celebrate ourselves.

Illamasqua I'm The One

Firstly, three classic products have been championed…

Lipstick in Maneater – a matte cherry red, this a deep romantic shade that gives the illusion of a full, juicy lip. It’s worth noting that the formula of this lipstick is slightly drier than your average; as Ross Andrewartha, International Head of Training, would say, they’re “hard to get on and hard to get off”. The reason to love it is that if you put it on at breakfast it will still be strong at dinner, no touch-ups necessary.


Colouring Pencil in Fiesty – a scarlet red, this pencil is a soft, creamy liner that works just as well as an all over lip colour. Use alone for a slightly richer texture, or layer underneath any lipstick to hold everything in place. (While you’re browsing Colouring Pencils, pick up Vow. This flesh toned shade is great for lining lips, concealing blemishes and eradicating redness from the waterline of the eye.)


Nail Varnish in Throb – This is so plump and juicy that it almost feels as plush as a gel manicure. The shade is timeless, womanly and elegant, and captures a hint of raspberry within a blood red hue.¬†David’s secret to creating his inimitable nail formulas is that he views them as a somewhat separate Illamasqua entity. They are without a doubt the best in beauty. Glossy, long wearing and completely chip-free, I wear Illamasqua varnishes for the most part. Want to see Throb in action? Check out these swatches from Lucy’s Stash.


New from the brand is a limited edition Intense Lipgloss called Touch. It’s unlike any of their other glosses as it offers a full coverage and is infused with fine glitter particles. Think of a candy apple and you’re about there – it smells as sweet as one, too.


If this collection is for you it will be best to get the gift set of all four, saving £9.50 on the RRP.

Illamasqua’s I’m The One collection is available here:

I'm the One Lips

(P.S If you’re an Illamasqua fan take 2 minutes to sign up to the database, leaving your name and e-mail address. They often launch competitions and offers exclusively to those who have signed up, but it’s free to do so!)

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