Finding New Love at Jo Malone

Sunday, June 8th 2014 1

A fragrance layering experience

Upon examining my dresser the other day, I had a startling realisation. All of the fragrances I had been wearing for the past few months were gifts.

Fragrance is intrinsically personal and although a gift at Christmas or birthdays is such a treat, it felt somehow odd that I hadn’t chosen my own in some time. The thought lingered in the back of my mind and I began to pay much closer attention to the fragrances in the beauty hall at work.

Later that week at work, I sat in as a lady had a fragrance consultation at Jo Malone. As she explored the range, I observed and learned so many things I never knew about the brand. One of the things that Jo Malone encourage is the layering of fragrance, merging different scents of cologne and body product as they go along. Fragrance Combining, as they call it, sounded to me like a simple ploy to encourage bigger spends; but, as her hand and arm massage continued, I noted the power of the layering process and found myself won over. It seemed plausible that I could blend my very own fragrance if I teamed the correct notes from the boutique. Why buy a ready made fragrance when you can create your own? I needed to know more.

As I embarked upon an extensive smelling, wearing and cooing session, there were a few scents I was continuously drawn to.


Earl Grey & Cucumber: A light, clean combination with hints of musk at the base, this merges bergamot, cucumber and vanilla.

EGC press release SG


Blackberry & Bay: A simple, does what it says on the tin kind of scent, this reminded me of picking berries in Ireland every year on holiday. There’s a fresh air of Blackberry teamed with the sharper underlay of Bay. I found that when I mixed and matched fragrances this seemed to blend well with everything.

Blackberry & Bay

English Pear & Freesia: For me this was much sweeter than lots of Jo Malone scents, and very feminine. Described as an autumn fragrance, it merges pear and freesias with a woodier undertone.

English Pear and Freesia


Blue Agava & Cacao: I love citrus scents, and this one is fresh and zesty teaming limes and grapefruit with the blue agava flower, vetiver, cinammon and musk. It’s a very unusual scent that I wasn’t at all sure of at first, but it was the one that left the most lasting impression on me.

Blue Agava & Cacao


Velvet Rose & Oud: Perhaps my favourite of the bunch, this is one of the most delicate interpretations of oud that I’ve come across. A stronger hue, this combines notes of Damask rose, clove and praline.

Velvet Rose & Oud

Eventually I settled on two 30ml bottles, too torn to leave with just one. I have Earl Grey & Cucumber and English Pear & Freesia. Alone they’re lovely in their own way, but layered they make the perfect pair. Truthfully the packaging influenced my decision; both of mine are enveloped in the Calm & Collected limited edition print that Selfridges ran as a Beauty Project exclusive, and as the months go on I intend to select a few others that I felt a little more strongly for. But I feel somehow more special to wear a bespoke mix that I created all for myself.

Speaking of limited edition prints, if you’re after their latest release – Tuberose Angelica – you’ll need to see their collaboration with Harrods. They have an exquisite black and gold bottle which captures the eastern influences behind this rich addition to the Cologne Intense selection. Of the fragrance, Marie Salamagne, Master Perfumer says that “Tuberose has an uncommon power of attraction, and more than other white flowers, it is captivating.”

Tuberose Angelica

Forget lipsticks, shadows or lotions; from now on, the pay day treat for me is going to be a brand new fragrance.

Which Jo Malone scent is your favourite? Tweet me @MixedGemsBeauty and let me know.

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Emily Jayne says:

I have completely fallen in love with Jo Malone! Interesting what you say about the blue agave and cocoa growing on you – I fell completely in love with Velvet Rose and Oud on first smell, and wasn’t quite as keen on Pomegranate Noir, but have been using the sample body creme they gave me and now love it so much – will definitely be returning to get a bottle!