Fenty Beauty by Rihanna: First Impressions

Friday, September 8th 2017 0

A Harvey Nichols UK exclusive

This morning, I visited Harvey Nichols in Birmingham for a first look at one of the most highly anticipated brand launches of the year: Fenty Beauty by Rihanna. Here's a first look at the collection.

Pro Filt’r Soft Matte Longwear Foundation, £26 

This foundation was the part of the collection I was most impressed and pleased by. On first impression, the formula seems creamy to apply, dries to a matte finish and then gives a full coverage. But more importantly, the shade range spans a huge 40 shades.

Fenty Beauty Rihanna Pro Filtr Foundation

Most mainstream brands don’t offer a shade range as large as this, and it is relatively unheard of for a brand to launch with such a shade range. I think all eyes will be on Rihanna for this launch and I’m so pleased that she’s made this move – I hope the rest of the beauty industry will take note and work towards a more inclusive beauty approach.

Fenty Beauty Rihanna Pro Filtr Foundation

Tip: if you’re planning on ordering online, check out this brilliant shade match tool that they’ve created.

Match Stix Shimmer Skin Stick, £21 

These creamy highlighter sticks are super pigmented and leave an iridescent 3D finish on the skin.

Fenty Beauty Rihanna Matchstix

My favourite shades pictured here L-R are Yacht Life, Trippin and Chili Mango. You could use these to highlight if you choose a soft enough shade or otherwise they’ll be perfect to add a peachy flush of colour to the cheeks.

Fenty Beauty Rihanna matchstix

Match Stix Matte Skin Stick, £21 

Available in 20 shades, these sticks can be used for multiple purposes. Use them to conceal blemishes, to touch up foundation on the go or even to contour. There is one particular shade, a soft of taupe brown, that will work well to contour even the palest of skin.

Fenty Beauty Rihanna matte stick

Match Stix Trio, £46

If you wanted a little complexion set to highlight, top-up and contour all in one, these ready-made trios are ideal. Teamed into threes to suit each complexion, buying these sticks in a set saves you a huge £17 compared to purchasing each shade individually.

Fenty Beauty Rihanna

Killawatt Freestyle Highlighter Duos, £26 each 

This was my favourite product from the collection. Teams of two highlighter shades are paired together to create an ultimate skin glow.

Fenty Beauty Rihanna kilawatt duo

All of these are velvety and melt softly into the skin when applied, giving maximum iridescence but with none of the heaviness that can come with lots of powder highlighters. They are truly stunning on the skin and I think they’re going to be the hero from the range.

Fenty Beauty Rihanna kilawatt duo

Killawatt Freestyle Highlighters, £26 each 

Apparently when creating these highlighters, two shades stood out to Rihanna on their own and she couldn’t settle on a matching shade to turn them into a duo. For this reason, she created them as stand alone pieces. Despite looking really white in the pan, Metal Moon gives a luminous golden finish, and Trophy Wife is just the most fabulous and extravagant glittering gold you will ever have worn.

Fenty Beauty Rihanna kilawatt

In terms of complexion, she’s covered everything that you could need. I’m excited for her next launches as there are currently no eyeshadows, mascaras, liners or bold lipsticks so I would imagine these would follow soon given how she likes to wear her own make-up.

Fenty Beauty Rihanna

My first impression of the counter was that it was huge – I wasn’t expecting such a big selection of products for her very first day. Everything on the counter tessellates due to the angular packaging, and in addition everything is magnetic! When you pick up a few pieces they will all slot gently together, and they even stick naturally to the counter as the fixtures are mostly metal.

Fenty Beauty Rihanna

All in all, this was completely worth the wait and I am so excited to get stuck into Fenty Beauty. It’s inclusive, fun and luxurious.


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